Strategy Labs
Financial advisory does not scale one founder at a time. Cohorts are how it reaches the ones who could never afford it individually.
Labs is how the firm works with the people who work with founders. Accelerators, corporate venture arms and ecosystem programmes bring a cohort; we bring the financial advisory bench behind it: readiness, fundability, scheme access, and the clinics that turn a programme into something founders actually use.
It is also where the tools live: government scheme matchmaking and fundability assessment, built so a founder can find out where they stand without booking a meeting first.
Capabilities within Strategy Labs
- Strategy SprintsStartups do not need long reports. They need sharp insights and structured frameworks to move from idea to reality. Strategy Labs helps founders benchmark, validate, and design their first growth frameworks with speed and clarity.Includes Fundability AssessmentLearn more
- Cohort Venture PartneringAdvisory that reaches one founder at a time reaches the ones who least need it.Includes Government Scheme Matchmaking, Investor Matchmaking, Masterclasses and Clinics, Founder ToolkitsLearn more
What our research says about Strategy Labs
A good lab starts with a specific hypothesis about pricing power: "customers in segment X would pay 25% more if we changed how we packaged feature Y." It runs the test in a single channel, against a single cohort, with clear acceptance criteria for what counts as evidence.
When an investor asks about revenue, they're not really asking what you did. They're trying to work out whether the next number will show up.
The work, the real work, is translation: taking one honest set of facts about your company and telling it correctly to each kind of money.
Further reading
The rest of the framework
Most engagements use more than one of these
- Raise CapitalEverything between deciding to raise and money in the bank: readiness, the raise itself, and surviving the diligence that decides it.
- Borrow CapitalDebt, blended finance and restructuring: funding growth without giving away more of the company than it costs.
- Protect CapitalThe finance function that keeps the money you raised: bookkeeping through fractional CFO, controls, and compliance treated as infrastructure.
- Grow CapitalGrowth advisory and the operating structure behind it: market, pricing, org design, process, and the systems that make scale survivable.
- Structure CapitalDeal advisory, diligence and public-market readiness: the shape of a transaction, and what it is really worth.
