SaaS
Scaling a SaaS Platform to Series B
Built the finance basics and the investor story that helped a software company serving one industry raise growth money from large funds.
3.2x ARR growth in 18 months
Internal financial controls are the documented, tested checks over financial reporting that Indian company law requires a board and an auditor to sign off on.
Service within Controllership

IFC becomes a statutory requirement long before anyone treats it as a useful one.
Order to cash, procure to pay, payroll, close and reporting. Controls are documented against real process steps rather than against a template.
Controls suited to a five-hundred-person business will not survive contact with a fifty-person one. Each control has to earn its cost at the scale the company is now.
A control that cannot be evidenced does not exist as far as an auditor is concerned. The documentation is the deliverable, not a by-product of it.
Operating effectiveness tested, gaps closed, and the evidence assembled for the board and the auditor who both have to sign.

IFC becomes a statutory requirement long before anyone treats it as a useful one.
SaaS
Built the finance basics and the investor story that helped a software company serving one industry raise growth money from large funds.
3.2x ARR growth in 18 months
Consumer / D2C
Designed unit economics, cohort analytics, and a fundraising data room that anchored the next funding round.
Closed oversubscribed Series A
Manufacturing
Implemented financial controls, governance, and an FP&A function that restored margins and prepared the business for global expansion.
240 bps margin expansion
FAQ
They are the documented and tested checks over financial reporting that Indian company law requires a board to establish and an auditor to comment on. In practice they cover authorisation, segregation of duties, reconciliation and review across every process that produces a number.
The board, and directors state so in the directors' responsibility statement. The statutory auditor reports separately on the adequacy and operating effectiveness of the controls, which is why the two have to agree on what exists.
IFC is the control framework itself, designed and documented. Internal audit is an independent function that tests whether controls, including those, are working. A company can have IFC documentation and no internal audit, and frequently does.
For a mid-sized company, typically a few months across design, documentation and a first round of testing. The variable is not the framework, it is how much of the underlying process is currently undocumented.
The same contract is recognized differently by sales (for commission), finance (for reporting), and the CFO (for forecasting).
Are our processes designed to catch errors at the source, or are we relying on someone reviewing them at the end?
For any material number on the dashboard, can we trace it back to the source transaction in the accounting system?
Further reading
Internal Financial Controls is run by the studio team: one multidisciplinary team whose pods work in tandem, matched to the sector and the stage the company is in.
Due Diligence pod
Led by CA Mallavarjalla Mounika
Lead - Due Diligence & Assurance. Assesses risks and investment readiness.
See the pod structure

