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    Execute the Deal

    If we are buying, which play are we actually running?

    Question 06 of 08. Choose: where does the next growth come from? 3 to 5 years.

    Thesis before screening. Always. A platform acquisition, a bolt-on, a consolidation play and a capability purchase are four different things with four valuation logics and four integration requirements.

    Most first deals confuse them, and the confusion shows up in the price paid and the eighteen months afterwards.

    Same question, two businesses

    Funded scale-up

    Series A or B, equity, a clock

    Later

    Usually later and smaller: a team, a technology, a customer base.

    Promoter-led business

    Debt, retained earnings and cash flow

    First deal, high stakes

    Often a first deal with a large share of net worth at stake. Writing down why you are buying, before looking at who is available, is worth more than any valuation model.

    Facing this question now?

    Most companies need two or three of the eight, in the right order. Tell us where you are and we will tell you which ones bind.

    All the frameworks, by question